The founders of Auto Accounting have been running an accounting practice for over 15 years. During this time it became apparent to us that the vast majority of small to medium sized businesses experienced the same types of difficulties.
We also identified that most of these issues could be easily resolved by simply having information regarding the position of their business immediately available to them which allows the business owner to become proactive and not reactive to avoid continuous crisis management.
Accountants do provide information, however this is always based on last month or last years results and never on what's happening in your business today. The only way to achieve "up to the minute" information is for the business owner to produce management information in-house.
Most of our clients found accounting terminology and accounting packages very daunting which made us realize we needed to approach this issue from a completely different angle. We needed to find a solution that not only completed the accounting function but also could be easily used by the man in the street.
And so Auto Focus was born.
